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Productivity app

Enquiries and marketing that run on their own.

4,500+hours saved a year
₹75L+value of time saved a year
~90hours back every week

In one minute

Who they are

A productivity software company.

What was slow

Incoming enquiries and recurring marketing tasks were handled by hand, one at a time.

What we did

We automated their enquiry handling and recurring marketing tasks.

What changed

Enquiries get answered quickly, and routine marketing runs in the background.

The problem, in plain words

Enquiries and recurring marketing tasks were handled by hand, one at a time. In busy weeks, replies slowed down.

Before and after

Before: the long way

  1. Enquiry arrives
  2. Sorted by hand
  3. Answered one at a time
  4. Marketing tasks repeated every week

Busy weeks mean slow replies.

After: with MCode

  1. Enquiry sorted automatically
  2. First reply sent
  3. Marketing tasks run on schedule

Replies stay fast, even in busy weeks.

What we set up, piece by piece

Each part, what it does now, and the manual work it replaced.

01

Enquiry sorting

New enquiries are sorted and sent to the right place.

ReplacedSorting enquiries by hand.

02

First replies

Each enquiry gets a quick first reply.

ReplacedAnswering one at a time.

03

Scheduled marketing

Recurring marketing tasks run on their own.

ReplacedDoing the same tasks every week.

The numbers, explained

Here is what 4,500 hours a year looks like, broken down.

4,500+hours saved a year
~380hours saved a month
~90hours saved a week
~17hours saved every working day
~2full-time people's worth of work
₹75L+value of that time, a year

We add up the time the team used to spend on these tasks each year. Based on a 40-hour week, 52 weeks and 260 working days a year.

How we worked

  1. 01Mapped the work

    Sat with the team and listed every step of the jobs they repeat.

  2. 02Picked what to fix first

    Chose the steps that cost the most time and were safe to hand over.

  3. 03Set it up in their tools

    Built it inside the tools the team already uses. Nothing new to learn.

  4. 04Handed it over

    Showed the team how it works, then let it run every day.

Questions you might have

Did the team have to learn new software?

Very little. Wherever we can, we build inside the tools a team already uses, so there is almost nothing new to learn.

How do you count the hours saved?

We add up the time the team used to spend on these tasks each year, before they ran on their own. The value is what that time is worth to the business.

Could this work for my company?

If your team repeats the same steps every week, very likely. The free audit shows you exactly where, and what it is worth.

Want this for your team?

Get a free audit. We'll show you what can run on its own in your business, and what it's worth.

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